1. Comparisons are as bad as cliches.

2. Don’t be redundant; don’t use more words than necessary; it’s highly superfluous.

3. Be more or less specific.

4. Understatement is always best.

5. One-word sentences? Eliminate.

6. Remember to never split an infinitive.

7. Contractions aren’t necessary.

8. Foreign words and phrases are not apropos.

9. One should never generalize.

10. Eliminate quotations. As Ralph Waldo Emerson said, “I hate quotations. Tell me what you know.”